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The first shop was opened in October 1996 in Villiers Street, London, next to Charing Cross railway station. Owned and run by couple Niall and Faith MacArthur, the company is similar to Pret a Manger insofar as all the produce is freshly made.[2] Eat says it donates unsold food items to charities and hostels.[3]
The style of Eat outlets was designed by David Collins who also designed the look of Café Rouge.[4]
The business, previously owned by Penta Capital, was bought by Lyceum Capital (a private equity company) in March 2011.[3]

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